Definitely when you have got a lot of choice that end up having same features and quality, you will find it difficult to decide among the choices. In New Zealand when you look at the various brands and manufacturers making lots of products and domestic machines, you can clearly observe that how hard is to decide about the various brands that are producing dame level products, whether you need a steam oven or bench top oven, fridges or dryers, fridge freezer and rangehoods, you can surely find lots of top brands manufacturing these machines and you have to locate which one should you buy.
It would be hard in a way that the top brands always bring products that have features and qualities at the same level the competitors has and also they may offer an extra feature or increase the quality of the material with which the items has been made.
So, if you are looking for washing machines, Dishwashers or a benchtop oven and integrated dishwasher then you must compare brands carefully, though it will be hard.
You can base your decision on the basis of the unique features and weigh them against your needs. As, for example, if you are looking for a greater capacity and auto shut off features, just look into the reviews and see which one has got the better functions and options for these two features.
Just make sure you analyze the features in detail, like the timer options, the capacity features and troubleshooting options.
You can never differentiate on the basis of some prominent features of products produced by various top brands rather you need to focus on intricate details and should compare the properties only which are the ones you are concerned about and not the ones that you can easily skip otherwise.